PPA
The new era of professional padel demanded the creation of an association that would fight for the players’ rights and work for their common interests. The Professional Padel Association (PPA) was born with the aim of being the union of professional padel players in a stage of greater professionalization and internationalization of the sport.
From 380AMK, we manage the digital strategy and Social Media of the association, achieving that it has a wide presence and visibility in the padel community and in the sports sector and providing valuable content for the players. In addition, we manage the communication and relationship with the association’s media, increasing its presence in the sports press and establishing the communications strategy.
The website of the Professional Padel Association has also been developed from 380AMK, along with the Intranet that players have at their disposal to, among other things, get and manage new sponsors.
In 2024, 380AMK has also carried out the rebranding of the PPA. From the designing of a new logo, aligned with the objectives of the association and the current times, to the complete digital strategy and communication of the rebranding, in 380AMK we have managed to renew the brand of the PPA in the face of the new challenges of the association.